Tom Ford Launches Bois Pacifique Fragrance with John David Washington Campaign
The Tom Ford Bois Pacifique fragrance is the latest scent from the fashion house, debuting with a new campaign featuring actor John David Washington. This fragrance highlights notes of sandalwood, cedar, oakwood, cardamom, turmeric, and akigalawood, creating an aromatic profile that evokes the essence of a forest environment.
Characterised by woodsy notes complemented by hints of spiciness, Bois Pacifique appeals to consumers in search of a more naturalistic scent option. The fragrance arrives alongside a visually striking campaign shot by photographer David Sims in Big Sur, with Washington as the central figure.
The choice of Washington for this campaign is a logical one, given his rising prominence in the industry, underscored by nominations from the SAG and Golden Globe.